• LOGO CONTRACTOR

  • Dr. Costin LIANU

    Guest speaker at CONTRACTOR conference, University of Bucharest
    Former General Director Department for Foreign Trade, Internationalization, markets access and branding at the University of Bucharest, UNESCO Department, Romania

    PRESENTATION: "Foreign Trade - an alternative or necessity?"
     

    Dr. Costin Lianu is associated Professor in international trade, Internationalization, markets access and branding at the University of Bucharest, UNESCO Department, Romania. He initiated and contributed to the establishment of the National Export Council in Romania and coordinated elaboration and implementation of three national export strategies during 2004-2015 on behalf of the Export Council.

    The research interests of dr. Costin Lianu include international trade, international aid, mainly trade-related, management of export, internationalization and branding strategies at level of companies, regions, clusters and nations.